Call to Action Button

The Call to Action button is an extended version of the Read More link. It still points to a single post page but you gain control over its visibility and label, for most encouraging post formats like Quizzes or Polls.

What Is It For?

Normally when a user wants to view a post, the only way to do that is to click a post title, featured image, or read more link (if available).
Posts like quizzes or polls that should encourage users to take action are lost among other, regular posts. This is when the Call to Action comes into play. The CTA is for hiding irrelevant buttons, making those more attractive exposed (screen below).

Supported Formats

The Call to Action buttons can be divided into following formats:

  • Read More – for all regular posts
  • View Gallery – for “Gallery” post formats (both Snax galleries and WordPress “Gallery” formats)
  • Play the quiz – for Snax quizzes
  • Take the poll – for Snax polls
  • Add to list – for Snax open lists

Where Applicable?

The Call to Action buttons can be used on the following post collections:

  • Home Featured Entries
  • Home Main Collection
  • Archive Featured Entries
  • Archive Main Collection
  • Single Post “You May Also Like” Collection
  • Single Post “More From” Collection
  • Single Post “Don’t Miss” Collection

and for the Bimber Posts builder element.


Let’s set up the Home Featured Entries collection (screen above) as an example. We have 3 posts there, two regular posts, and one quiz. We want to show only the Play the quiz button. To do that, please do as follows:

  1. Go to the WP Dashboard > Appearance › Customize
  2. Choose the Home panel
  3. Next, choose the Featured Entries panel
  4. Scroll down to the the Hide Elements section (screen below)
  5. From the Hide Elements section, uncheck the Call to Action box. At this point, all types of CTA buttons will be visible
  6. From the Call to Action – Hide Buttons section, check the Read More box. That way, we will hide the CTA button for regular posts

Change Labels

Button labels can be changed using the translation mechanism. Before starting,
please make sure you’re looking for a label in the right context (theme or plugin). Below the labels with the context they belong to.

  • Read More – Bimber theme
  • View Gallery – Bimber theme
  • Play the quiz – Snax plugin
  • Take the poll – Snax plugin
  • Add to list – Snax plugin

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